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Contraception app still being probed by medical agency over unwanted pregnancies
Is there such a thing as bad publicity? It’s an interesting and contested question. To wit: Self styled ‘digital contraception’ app, Natural Cycles — which relies on a set of proprietary algorithms and women inputting their morning body temperature to predict fertility levels each day — has claimed that negative headlines generated after a clinic reported…
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Natural Cycles gets $30M for its EU-certified “digital contraception”
Contraception can be a charged topic for many reasons. It’s highly personal, of course. Frequently it’s political. And the stakes, should your method of choice fail, are obviously very high indeed. Which perhaps explains why there hasn’t been a whole lot of innovation in the space — unless you count the prospect of a male pill which…