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Spotify plays the long game with Family and Student Plans even as revenue per user drops
Spotify’s “Family Plan,” a variation of which launched in 2014, as well as its “Student Plan” appear to be driving a significant portion of the company’s growth and improving retention, as the company points to it multiple times in its filing for a direct listing on public markets today. But that also comes at a…
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Snap shares skyrocket on first earnings beat with revived user growth
Snapchat is starting to turn things around, boosting its sluggish user growth rate and beating Wall Street’s expectations for the first time with today’s blockbuster Q4 2017 earnings report. It added 8.9 million daily active users, to reach 187 million, with a quarter-over-quarter growth rate of 5.05 percent percent in Q4, compared to 2.9 percent in…
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User Interviews, que ayuda a las empresas a reclutar participantes de encuestas, recauda 27,5 millones de dólares
La mayoría de las empresas están de acuerdo en que la experiencia del usuario es importante. en un 2019 reporte de UserZoom, el 70% de los directores ejecutivos de empresas dijeron que ven la experiencia del usuario y del cliente como un diferenciador competitivo. Pero descubrir qué quieren exactamente los usuarios, y qué los frustra,…
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Facebook’s U.S. user count declines as it prioritizes well-being
Facebook is putting its short-term money where its mouth is, reducing the presence of viral videos in an effort to boost well-being of users of its site. In Facebook’s Q4 2017 earnings report today CEO Mark Zuckerberg announced that “Already last quarter, we made changes to show fewer viral videos to make sure people’s time is…
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Facebook survives Q4 despite slowest daily user growth ever
Despite worries about Russia and that passive News Feed scrolling hurts us, Facebook beat expectations again in its Q4 2017 earnings report. Facebook now has 1.4 billion daily users, up 2.18% compared to growing 3.8% to 1.37 billion users in Q3. That’s a sizeable slow down, and the lowest quarter-over-quarter percentage daily user growth ever…